2025 Trends: What are the most popular lingerie items this season?
By 2025, lingerie is poised to become one of the most important segments of the fashion industry, combining comfort, sensuality, and refined finishes. New lines feature delicate fabrics, understated colors, and contemporary shapes that reinvent intimate elegance. Discover how these trends are influencing consumer preferences this season.
The lingerie industry has undergone significant evolution in 2025, with consumer preferences shifting towards pieces that prioritise both aesthetic appeal and functional performance. This season’s trending items reflect broader changes in lifestyle, sustainability awareness, and body positivity movements that have influenced design philosophies across major brands.
What materials and textures will be needed in 2025?
This year’s material innovations centre around sustainable and performance-driven fabrics. Recycled nylon and organic cotton blends dominate the market, offering breathability while reducing environmental impact. Bamboo-derived fibres have gained popularity for their natural antibacterial properties and silk-like texture. Seamless microfibre constructions provide second-skin comfort, whilst innovative moisture-wicking technologies ensure all-day freshness. Textural contrasts featuring delicate lace paired with structured mesh panels create visual interest whilst maintaining practical functionality.
New cuts: comfort and support?
Contemporary lingerie cuts emphasise anatomical precision and inclusive design. Wireless bras with engineered support zones replace traditional underwire constructions, utilising strategic panelling and compression fabrics. High-waisted briefs and boyshorts have resurged, offering coverage without compromising style. Triangle bralettes with adjustable straps accommodate various bust shapes, whilst longline designs provide extended torso support. Cut-out details and asymmetrical elements add modern edge to classic silhouettes.
Textile innovations and impacts
Technological advances have revolutionised intimate apparel manufacturing. Smart fabrics incorporating temperature-regulating microcapsules adapt to body heat fluctuations throughout the day. Seamless knitting techniques eliminate uncomfortable seams whilst reducing fabric waste. Bio-based elastane alternatives provide stretch and recovery without petroleum-derived components. 3D knitting technology enables custom-fit garments with minimal material waste, whilst laser-cutting creates precise edges without fraying.
Current lingerie prices in 2025
Pricing structures vary significantly across market segments, reflecting material quality, brand positioning, and manufacturing processes. Entry-level basics typically range from £8-25, whilst mid-range designer pieces command £30-80. Premium sustainable collections often price between £60-150, reflecting ethical production costs and innovative materials.
| Category | Price Range | Key Features |
|---|---|---|
| Basic Cotton Sets | £15-35 | Everyday comfort, machine washable |
| Sustainable Collections | £45-120 | Eco-friendly materials, ethical production |
| Designer Luxury | £80-300 | Premium fabrics, exclusive designs |
| Sports/Active | £25-65 | Moisture-wicking, high support |
| Special Occasion | £50-200 | Lace details, silk blends |
Prices, rates, or cost estimates mentioned in this article are based on the latest available information but may change over time. Independent research is advised before making financial decisions.
Choose your lingerie based on your style
Personal style preferences significantly influence lingerie selection in 2025. Minimalist aesthetics favour clean lines, neutral colours, and seamless construction. Romantic styles embrace delicate lace, soft pastels, and feminine details. Bold personalities gravitate towards statement prints, vibrant colours, and architectural designs. Sustainable fashion advocates prioritise eco-friendly materials and ethical production methods. Athletic lifestyles demand moisture-wicking fabrics and secure support systems.
The convergence of comfort, sustainability, and style defines this season’s lingerie landscape. As consumers become increasingly conscious of environmental impact and personal well-being, brands respond with innovative solutions that don’t compromise on aesthetic appeal. These trends reflect broader societal shifts towards mindful consumption and inclusive design, ensuring that intimate apparel serves both functional and emotional needs in our daily lives.